Business News

Forevermark Partners with Senco Gold in Kolkata

Business Wire India
Forevermark, the diamond brand that assures exquisite and expertly crafted diamonds along with a promise of being beautiful, rare and responsibly sourced, announced their partnership with Senco Gold and Diamonds across eight new stores. To grace this wonderful event, the gorgeous actress Nimrat Kaur unveiled the exclusive new collection created in Forevermark diamonds by Senco Gold and Diamonds.
 

Speaking on this occasion Nimrat said, “Forevermark is a brand that immediately comes to mind when we talk about beautiful diamonds. One can be proud to wear them for any occasion and it makes me really happy to be a part of this event here at Senco Gold and Diamonds which is known for its expert craftsmanship and stunning designs. I was pleased to discover that less than one percent of the world’s diamonds are eligible to be Forevermark and it made me feel special.  This collection of Forevermark is exquisite and something every woman would desire to wear.”
 
On this special occasion, Forevermark and Senco Gold and Diamonds created a black room enclosure where a beautiful Forevermark diamond was on display in the centre. The brilliance of the diamond was reflected manifold when the laser light hit dead centre, making for a great visual spectacle for the guests. People in Kolkata were thrilled to experience this truly unforgettable event. Forevermark also showcased an exquisite range of 100 of the rarest one carat plus diamonds giving the audience present a once in a lifetime opportunity to view one of the largest collections rare diamonds all in one place.
 
Sachin Jain, President, Forevermark India said, “We at Forevermark are proud to expand our association with Senco Gold and Diamonds, a trusted retailer across India. Senco Gold and Diamonds is a name that evokes trust, exquisite craftsmanship and innovative jewellery designs that stand the test of time. They are known to craft jewellery that brings joy and happiness to people especially during those special moments in life. With our mutual love and passion for the world’s finest diamonds, our customers can be sure to get the best of the best.”
 
Suvankar Sen, Executive Director, Senco Gold & Diamonds adds, “Senco Gold and Diamonds has always created designs based on the current trends and likes of the customers. We are elated to partner with Forevermark diamonds as they have the highest standard when it comes to selecting diamonds. One can be sure of getting the finest diamonds when it comes to them as each diamond comes with a unique inscription which assures our customers that it is beautiful, rare and responsibly sourced. With this partnership, we are giving our customers an access to brilliant designs and settings.”
 
For further information about Forevermark please visit www.forevermark.com
 
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Notes to Editors:
 
ABOUT FOREVERMARK
 
Every Forevermark diamond undergoes a journey of rigorous selection. Less than one percent of the world’s diamonds are worthy of the Forevermark inscription. The unique inscription is an assurance that every Forevermark diamond meets the exceptional standards of beauty, rarity and is responsibly sourced.
 
Forevermark is the diamond brand from The De Beers Group of Companies and benefits from over 125 years of diamond expertise. Forevermark diamonds are carefully selected and come from sources committed to high standards; they are beautifully crafted by a select group of Diamantaires and exclusively available from select Authorised Forevermark Jewellers. 
 
FOREVERMARK INSCRIPTION & GRADING
 
Invisible to the naked eye, the inscription is made using bespoke technology from The De Beers Group of Companies. It is also recorded on the personalised Forevermark identification card which comes with every Forevermark diamond. The actual size of the inscription is just 1/5000th the width of a human hair and can only be seen using a special Forevermark viewer which can be found in Authorised Forevermark Jewellers. It is confirmed by leading gemmological institutes that the Forevermark inscription does not affect the internal quality of a diamond in any way.
 
Authorised Forevermark Jewellers are able to provide a Forevermark Diamond Grading Report.  It is an accurate blueprint of the qualities - cut, colour, clarity and caratage of each Forevermark diamond. The Forevermark Diamond Grading Report also features the individual identification number inscribed on the diamond and a specifically designed security hologram, providing reassurance that the Forevermark Diamond Grading Report is valid and genuine. For more information and to find your nearest Authorised Forevermark Jeweller offering Forevermark Grading Reports, go to www.forevermark.com

Photo Caption: Actress Nimrat Kaur dazzles in Forevermark diamond collection crafted by Senco Gold and Diamonds

Forevermark Diamonds Pvt. Ltd
Niketa Tekawade
Public Relations Manager
+91-9004693910