Open Tap

The underserved salaried blue-collar workers are OpenTap’s main target audience. This population is not only underbanked, they are underserved as well. Within this population, the salary range varies vastly – between Rs 6,000 to Rs 25,000. The upper / higher salary range unfortunately is the basic criteria for several players to disburse loans. Our maximum salary criteria stops where other organizations’ starts – this is the population OpenTap is addressing. For them, OpenTap has devised a methodology to analyze their credit worthiness and is introducing them to the world of alternate finance – starting off with short-term personal loans.